Company case study · 6 podcast episodes
11 Labs
11 Labs is a platform that provides voice synthesis technology, allowing users to create realistic voiceovers for AI applications. It came up on 6 podcast episodes (My First Million, Koerner Office) between May 21, 2025 and June 27, 2025. As told on the show: Creators can use a $50 monthly account to utilize the service.
At a glance
| Discussed on | 6 episodes: My First Million, Koerner Office |
|---|---|
| First and latest | May 21, 2025 to June 27, 2025 |
| Revenue and traction | Creators can use a $50 monthly account to utilize the service. |
| Category | SaaS |
Figures and claims are as told on the episodes, summarized from the transcript. Check the date: they describe the company at the time it aired.
What My First Million said
He Bought a Local Newspaper… Now He Makes $600K/YR · aired June 27, 2025 · hosted by Sam Parr and Shaan Puri
Why it works
11 Labs leverages advanced AI technology to instantly translate and dub content into multiple languages, making it accessible to a wider audience and enhancing engagement.
The playbook
Utilizing AI for real-time translation and voice generation to increase content reach and engagement across different languages.
Also mentioned
The use of 11 Labs allowed the podcast hosts to tap into Spanish and Hindi audiences, significantly increasing their viewership.
What Koerner Office said
Here's Exactly How You Can Let Robots Do all the Work for You | Ep. #183 · aired June 16, 2025 · hosted by Chris Koerner
Why it works
The technology enables more natural interactions in AI applications, making AI agents more human-like and improving user experience.
The playbook
Integrates with AI agents to enhance user interaction by providing realistic voice responses.
Also mentioned
The use of voice technology is highlighted as a key component in making AI interactions feel more personal.
What Koerner Office said
The Most Overlooked Way to Make Money with AI (+10 More Ideas) - Chat with Michael Girdley | Ep. #181 · aired June 11, 2025 · hosted by Chris Koerner
Why it works
It enables creators to reach broader audiences by making their content available in multiple languages without the need for manual dubbing.
Revenue and traction
Creators can use a $50 monthly account to utilize the service.
The playbook
Using voice cloning technology to help creators expand their reach into non-English-speaking markets.
Also mentioned
The service allows for the creation of parallel accounts in different languages, streamlining the content distribution process.
What Koerner Office said
Google Veo 3 Just Changed the Game: Here’s Your Money-Making Tutorial | Ep. #174 · aired May 30, 2025 · hosted by Chris Koerner
Why it works
It taps into the growing demand for diverse voice options in AI applications, providing a marketplace for individuals to monetize their unique voice profiles.
Revenue and traction
Users can earn passive income, with some making hundreds to over a thousand dollars per month from licensing their voice.
The playbook
Encourages users to record and upload their voice in various tones for licensing, catering to a range of applications from audiobooks to customer support.
Also mentioned
The platform allows for easy monetization of voice talents without ongoing work once the initial recordings are uploaded.
What My First Million said
How I built a $3B AI Startup + 7 AI Business Ideas · aired May 28, 2025 · hosted by Sam Parr and Shaan Puri
Why it works
It simplifies sound creation by enabling users to generate audio assets quickly without searching through libraries.
The playbook
Integrate with other AI tools to streamline the creation process for users.
Also mentioned
The platform serves as a resource for game creators needing sound assets.
What Koerner Office said
AI Is Replacing Content Creators (Here’s How to Profit) w/ Sam | Ep. #172 · aired May 21, 2025 · hosted by Chris Koerner
Why it works
It enables users to monetize their unique voices by creating personalized voice models that can be used in content creation, making it accessible for individuals without professional voice skills.
Revenue and traction
Users can earn revenue by licensing their voices to the platform, with payments based on proportional revenue.
The playbook
Encourages users to upload their voices to be cloned, allowing them to generate passive income while maintaining control over the content they produce.
Also mentioned
The platform has a diverse range of user-generated voices, making it appealing for those seeking non-professional sound for their projects.
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