Company case study · 2 podcast episodes

Bstock

Bstock is a marketplace for liquidating surplus inventory from large retailers, allowing resellers to purchase lots of products at a fraction of retail value. It came up on 2 podcast episodes (My First Million, Koerner Office) between April 14, 2025 and September 22, 2025.

At a glance

Bstock at a glance
Discussed on2 episodes: My First Million, Koerner Office
First and latestApril 14, 2025 to September 22, 2025
Revenue and tractionBstock has raised $80 million from a private equity firm and generates approximately $200 million in annual sales.
CategoryMarketplace

Figures and claims are as told on the episodes, summarized from the transcript. Check the date: they describe the company at the time it aired.

What My First Million said

The Side Hustle King: 11 Easy Businesses Anyone Can Start · aired September 22, 2025 · hosted by Sam Parr and Shaan Puri

Why it works

Offers consumers access to discounted goods, capitalizing on the growing trend of reselling and recycling products.

Revenue and traction

Bstock has raised $80 million from a private equity firm and generates approximately $200 million in annual sales.

The playbook

Utilizes partnerships with major retailers to provide a steady stream of inventory for liquidation, appealing to both resellers and bargain hunters.

Also mentioned

The platform allows users to buy items in bulk, making it easier for small businesses to source inventory at low prices.

What Koerner Office said

Don’t Sleep on This Specific $0-to-Millions Reselling Strategy | Ep. # 156 · aired April 14, 2025 · hosted by Chris Koerner

Why it works

Bstock provides access to discounted goods from multiple suppliers, which allows resellers to capitalize on undervalued products.

The playbook

Resellers can register on Bstock to buy liquidation lots, requiring a resale permit to participate in auctions.

Also mentioned

Bstock is highlighted as a resource for finding profitable liquidation opportunities.

Find more businesses and ideas like this

What to do next

  1. Read a related business idea: Hobbyist Community Platforms
  2. Find an idea that fits your budget, hours and skills

14 more ideas and case studies from this episode

This was one of the case studies discussed on Don’t Sleep on This Specific $0-to-Millions Reselling Strategy | Ep. # 156. See every idea and case study pulled from this episode in one place.

See all 15 from this episode →

Ideas worth reading next

More case studies

More case studies from Koerner Office

See all Koerner Office coverage →