Business idea · Education

Entrepreneurial Negotiation Coaching

Entrepreneurial Negotiation Coaching: Offer coaching services focused on negotiation strategies for entrepreneurs looking to sell their businesses or secure funding. It was pitched on My First Million in the episode "Spotting Billion Dollar Investments Was Hard Until I Learned These 3 Rules | Rohan Oza" (aired May 5, 2026). How it makes money: Consulting fees or subscription-based coaching packages.

At a glance

Entrepreneurial Negotiation Coaching at a glance
PodcastMy First Million
Hosted bySam Parr and Shaan Puri
EpisodeSpotting Billion Dollar Investments Was Hard Until I Learned These 3 Rules | Rohan Oza
AiredMay 5, 2026
CategoryEducation
Real companies on the episodeFarmers Dog, Vitamin Water, Smart Water, Pepsi, Poppy, Skinny Dipped

The problem it solves

Many entrepreneurs lack the skills and experience to negotiate effectively, which can lead to suboptimal sale prices or funding terms.

How it makes money

Consulting fees or subscription-based coaching packages.

Skills you need

Expertise in negotiation, business valuation, and coaching.

The market, and why this works now

LinkedIn's Sales Navigator offers tools for entrepreneurs to identify potential investors and buyers for their businesses. A first-revenue move could involve targeted outreach to users in the r/Entrepreneur subreddit, where entrepreneurs seek advice on selling and funding. A constraint in the first year will be the high customer acquisition cost due to the need for personalized coaching and marketing efforts to build credibility in a competitive space.

Our analysis, written after the episode. Not a quote from the show.

Real companies discussed on this episode

  • Farmers Dog

    Farmers Dog is a pet food brand that focuses on delivering fresh, human-grade dog food tailored to individual pet's needs.

  • Vitamin Water

    Vitamin Water is a beverage brand that combines water with vitamins and electrolytes, aiming to provide hydration with added health benefits.

  • Smart Water

    A premium bottled water brand that differentiates itself through innovative marketing and packaging.

  • Pepsi

    A multinational food and beverage corporation known for its soft drinks, including Pepsi-Cola, and various snack brands.

  • Poppy

    Poppy is a beverage brand that specializes in modern soda made with apple cider vinegar, aiming to combine health benefits with great taste.

  • Skinny Dipped

    Skinny Dipped is a snack brand that offers healthier chocolate-covered almonds and other nut-based snacks with reduced sugar content.

Where this idea came from

Podcast: My First Million, hosted by Sam Parr and Shaan Puri

Episode: Spotting Billion Dollar Investments Was Hard Until I Learned These 3 Rules | Rohan Oza

Aired:

Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.

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What to do next

  1. Listen to the episode. "Spotting Billion Dollar Investments Was Hard Until I Learned These 3 Rules | Rohan Oza" on My First Million
  2. Study a real company from the episode: Farmers Dog
  3. Find an idea that fits your budget, hours and skills
  4. Compare it with a similar idea: Library Writing Workshops

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