Business idea · Agency
ATMs Insurance Solutions
ATMs Insurance Solutions is a specialized insurance service for ATM owners that provides tailored coverage options based on the number of machines owned, addressing the unique risks involved in the ATM business. It was pitched on The Side Hustle Show, hosted by Nick Loper, in the episode "741: $1500/mo With His ATM Side Hustle" (aired May 28, 2026).
At a glance
| Podcast | The Side Hustle Show |
|---|---|
| Hosted by | Nick Loper |
| Episode | 741: $1500/mo With His ATM Side Hustle |
| Aired | May 28, 2026 |
| Category | Agency |
| Real companies on the episode | Viking Vendors LLC, Gusto, WhatNot, Whatnot, Pranetta, Shopify |
The problem it solves
Many ATM owners face high insurance costs that do not scale with the number of machines, making it financially burdensome for those with fewer ATMs.
How it makes money
Subscription-based model where customers pay a monthly fee based on the number of ATMs insured.
Skills you need
Knowledge of insurance policies, risk assessment, customer service skills, and sales skills.
The market, and why this works now
Most ATM owners underestimate their insurance needs and end up overpaying for generic policies. The rise of usage-based insurance models allows for tailored coverage that scales with the number of machines insured. A first-revenue move could involve partnering with ATM industry forums like ATM Marketplace to directly engage potential customers. A key constraint will be the lengthy customer acquisition cost payback window, as educating ATM owners about specific coverage needs may require significant upfront investment in marketing and outreach.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- Viking Vendors LLC
A business focused on operating ATM machines as a side hustle.
- Gusto
Gusto is a payroll and HR platform that provides small businesses with tools to manage payroll, benefits, and other HR functions.
- WhatNot
WhatNot is a live streaming platform that allows users to buy and sell collectibles, such as sports cards and other nostalgic items.
- Whatnot
A live shopping platform where sellers can sell products directly to consumers in real-time.
- Pranetta
An ATM processing company that provides services to ATM operators.
- Shopify
Shopify is an e-commerce platform that allows individuals and businesses to create their own online stores.
Where this idea came from
Podcast: The Side Hustle Show, hosted by Nick Loper
Episode: 741: $1500/mo With His ATM Side Hustle
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.