Business idea · Marketplace
Live Streaming Sales Events
Live Streaming Sales Events is a service that organizes live streaming events for selling collectibles and other niche products, providing a platform for sellers to engage with buyers in real time. It was pitched on The Side Hustle Show, hosted by Nick Loper, in the episode "741: $1500/mo With His ATM Side Hustle" (aired May 28, 2026).
At a glance
| Podcast | The Side Hustle Show |
|---|---|
| Hosted by | Nick Loper |
| Episode | 741: $1500/mo With His ATM Side Hustle |
| Aired | May 28, 2026 |
| Category | Marketplace |
| Real companies on the episode | Viking Vendors LLC, Gusto, WhatNot, Whatnot, Pranetta, Shopify |
The problem it solves
Sellers face challenges in reaching their target market and creating engaging sales experiences; this service helps to bridge that gap.
How it makes money
Commission-based model where the platform takes a percentage of sales from each live event.
Skills you need
Live streaming technology, marketing, event organization, and customer engagement skills.
The market, and why this works now
YouTube's live shopping feature enables sellers to host real-time sales events for collectibles. A viable first-revenue move is to target niche communities on r/collectibles, where engaged buyers seek unique items. Founders will face a constraint in managing customer acquisition costs due to the need for extensive marketing to build a user base.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- Viking Vendors LLC
A business focused on operating ATM machines as a side hustle.
- Gusto
Gusto is a payroll and HR platform that provides small businesses with tools to manage payroll, benefits, and other HR functions.
- WhatNot
WhatNot is a live streaming platform that allows users to buy and sell collectibles, such as sports cards and other nostalgic items.
- Whatnot
A live shopping platform where sellers can sell products directly to consumers in real-time.
- Pranetta
An ATM processing company that provides services to ATM operators.
- Shopify
Shopify is an e-commerce platform that allows individuals and businesses to create their own online stores.
Where this idea came from
Podcast: The Side Hustle Show, hosted by Nick Loper
Episode: 741: $1500/mo With His ATM Side Hustle
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.