Business idea · Education
Business Ownership Coaching
Business Ownership Coaching is a coaching service aimed at aspiring entrepreneurs to help them navigate the complexities of buying and operating their own businesses. It was pitched on My First Million, hosted by Sam Parr and Shaan Puri, in the episode "I Ranked the Best & WORST Businesses to Start Before 2026 | Andrew Wilkinson" (aired November 7, 2025).
At a glance
| Podcast | My First Million |
|---|---|
| Hosted by | Sam Parr and Shaan Puri |
| Episode | I Ranked the Best & WORST Businesses to Start Before 2026 | Andrew Wilkinson |
| Aired | November 7, 2025 |
| Category | Education |
| Real companies on the episode | Z1, Mercury, Kauai Donut Company, Pershing Square Capital Management, Cerrado, Twitch |
The problem it solves
Provides guidance and support to individuals who want to transition from employment to business ownership, reducing the risks associated with starting a new venture.
How it makes money
Charging fees for coaching sessions and potentially offering packaged courses.
Skills you need
Coaching skills, business management experience, and knowledge of the acquisition process.
The market, and why this works now
The rise of online communities, such as the subreddit r/Entrepreneur, provides a platform for aspiring entrepreneurs to seek guidance and mentorship in business ownership. A coaching service could gain initial traction by offering free webinars through this channel, converting participants into paying clients for one-on-one sessions. However, founders should consider the challenge of client acquisition costs, particularly if they rely heavily on paid advertising to attract leads in a competitive coaching market.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- Z1
A smaller web design agency acquired by MetaLab to handle smaller leads.
- Mercury
Mercury is a financial technology company that offers banking services tailored for startups.
- Kauai Donut Company
A donut shop located on Kauai, known for frying their donuts in coconut oil and using sweet potato in their recipes.
- Pershing Square Capital Management
A hedge fund managed by Bill Ackman that invests in public companies.
- Cerrado
A leading DJ software company that integrates deeply with hardware used by DJs.
- Twitch
A live streaming platform primarily for gamers, founded by Emmett Shear.
Where this idea came from
Podcast: My First Million, hosted by Sam Parr and Shaan Puri
Episode: I Ranked the Best & WORST Businesses to Start Before 2026 | Andrew Wilkinson
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.