Business idea · Agency
Non-Douchey Facebook Ads Consulting for Small Businesses
Non-Douchey Facebook Ads Consulting for Small Businesses: This business provides affordable, straightforward Facebook and Google ad consulting specifically tailored for small businesses and solo entrepreneurs, avoiding the typical agency-style intimidation. It was pitched on Startup Ideas Podcast in the episode "Sales funnels for Beginners" (aired September 16, 2024). How it makes money: Consulting with a revenue-sharing model.
At a glance
| Podcast | Startup Ideas Podcast |
|---|---|
| Hosted by | Greg Isenberg |
| Episode | Sales funnels for Beginners |
| Aired | September 16, 2024 |
| Category | Agency |
The problem it solves
Many small businesses struggle to set up effective Facebook and Google ads due to lack of expertise and overwhelming options. Current solutions often involve expensive agencies that overwhelm clients with jargon and high costs or inexperienced individuals that don’t build trust.
How it makes money
Consulting with a revenue-sharing model.
Skills you need
Proficiency in digital marketing, expertise in Facebook and Google ads, strong communication skills, and an empathetic approach to client service.
The market, and why this works now
Changes in privacy regulations, like Apple's App Tracking Transparency, have made effective ad targeting more challenging for small businesses. This creates an opportunity for affordable consulting services that simplify the ad process. A viable first-revenue move is to partner with local chambers of commerce to offer workshops on Facebook and Google ads. A key risk is the reliance on these platforms for ad delivery, which can change their algorithms, impacting client results and satisfaction.
Our analysis, written after the episode. Not a quote from the show.
Where this idea came from
Podcast: Startup Ideas Podcast, hosted by Greg Isenberg
Episode: Sales funnels for Beginners
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.