Business idea · SaaS
Paternity Leave Planning App
Paternity Leave Planning App is an app designed to help expectant parents plan and optimize paternity leave, offering advice on timing and activities to maximize support for their partner during and after childbirth. It was pitched on My First Million in the episode "I Did Nothing For 2 Weeks. It Made Me Better At Everything." (aired November 12, 2025).
At a glance
| Podcast | My First Million |
|---|---|
| Hosted by | Sam Parr and Shaan Puri |
| Episode | I Did Nothing For 2 Weeks. It Made Me Better At Everything. |
| Aired | November 12, 2025 |
| Category | SaaS |
| Real companies on the episode | Bridgerton, Hampton, EF Tours, WeRoad, One Hour Books, Little Blue Books |
The problem it solves
New fathers often feel unprepared for their roles during paternity leave, leading to stress and confusion. This app provides guidance on how to effectively support their partner and manage time.
How it makes money
Freemium model with basic features available for free and premium features offered through subscription.
Skills you need
App development, user experience design, understanding family dynamics, and content creation.
The market, and why this works now
The rise in remote work has led many companies to expand their paternity leave policies, creating a favorable environment for an app focused on leave planning. Launching in parenting-focused subreddits can attract a dedicated user base, allowing the app to gain traction quickly. A key challenge is the initial capital required for app development and marketing, which could delay profitability if user acquisition costs exceed expectations.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- Bridgerton
A popular Netflix series created by Shondaland, which is known for its engaging storytelling and diverse representation.
- Hampton
A community for entrepreneurs offering peer support and accountability to help business leaders grow and avoid mediocrity.
- EF Tours
EF Tours is a travel company that organizes educational tours for students, allowing them to experience travel in a structured environment.
- WeRoad
WeRoad is a travel company that organizes group trips for young professionals, primarily targeting individuals in their 20s, 30s, and 40s who want to travel without feeling alone.
- One Hour Books
A series of books designed to be life-changing while being readable in one hour.
- Little Blue Books
A series of affordable, small-sized books that provided accessible information on various topics before public libraries were common.
Where this idea came from
Podcast: My First Million, hosted by Sam Parr and Shaan Puri
Episode: I Did Nothing For 2 Weeks. It Made Me Better At Everything.
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.