Business idea · Education
Winning Habits Coach
Winning Habits Coach is a coaching service that focuses on helping individuals develop one winning habit each quarter, providing accountability and support throughout the process. It was pitched on My First Million, hosted by Sam Parr and Shaan Puri, in the episode "If you want a rich life, watch this before 2026" (aired December 31, 2025).
At a glance
| Podcast | My First Million |
|---|---|
| Hosted by | Sam Parr and Shaan Puri |
| Episode | If you want a rich life, watch this before 2026 |
| Aired | December 31, 2025 |
| Category | Education |
| Real companies on the episode | HubSpot, Zico Coconut Water, Mercury |
The problem it solves
Many people struggle to maintain resolutions or develop new habits due to a lack of support and guidance. This service would help clients establish sustainable habits that contribute to their overall well-being.
How it makes money
One-time purchase for coaching sessions or a subscription model for ongoing support and resources.
Skills you need
Coaching, motivation techniques, communication, and marketing.
The market, and why this works now
The rise of remote work has increased demand for personal development services, making a habits coaching service timely. A concrete first-revenue move could involve advertising on the subreddit r/GetMotivated, where users actively seek advice on building habits. A potential risk is the need for ongoing marketing investment to maintain visibility in a crowded online space, which could lead to high customer acquisition costs if not managed effectively.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- HubSpot
HubSpot is a customer relationship management (CRM) platform that provides tools for marketing, sales, customer service, and content management.
- Zico Coconut Water
Zico is a brand of coconut water known for its refreshing and hydrating properties, marketed as a natural sports drink.
- Mercury
Mercury is a financial technology company that provides banking services tailored for startups and tech companies.
Where this idea came from
Podcast: My First Million, hosted by Sam Parr and Shaan Puri
Episode: If you want a rich life, watch this before 2026
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.