2x Coaching Program

A business coaching program aimed at helping entrepreneurs scale their service-based businesses.

Why It Works

The program provides structured guidance and accountability, helping clients identify areas for improvement and growth within their businesses.

Revenue & Traction

Not mentioned in the transcript.

Founding Story

Founded by Austin Netsley, who has a background in blogging and entrepreneurship.

Business Playbook

Includes one-on-one coaching, group sessions, and quarterly in-person masterminds to foster deep engagement and accountability.

Why this works now

Service-based entrepreneurs generating $100K to $500K annually can benefit from the 2x Coaching Program, which utilizes structured accountability to pinpoint business growth opportunities. Austin Netsley initially gained traction by leveraging the Indie Hackers community to connect with potential clients and share insights. The program faces a challenge with customer acquisition costs, as the need for one-on-one coaching can lead to a lengthy payback period for marketing investments.

Additional Information

The program features a 'power guarantee' which offers continued coaching until the client's revenue increases by at least the amount of their investment.

Source

Podcast: The Side Hustle Show

Episode: The Side Hustle Show Episode 635

Creation Date: March 30, 2025

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