Company case study · 2 podcast episodes
Angel Studios
Angel Studios is a media company focused on producing values-based content, including films and TV shows that align with a specific moral framework. It came up on 2 podcast episodes (My First Million) between October 5, 2026 and October 7, 2026.
At a glance
| Discussed on | 2 episodes: My First Million |
|---|---|
| First and latest | October 5, 2026 to October 7, 2026 |
| Revenue and traction | Angel Studios is doing nearly $500 million in revenue with about 2 million subscribers paying approximately $13 monthly. |
| Category | Media |
Figures and claims are as told on the episodes, summarized from the transcript. Check the date: they describe the company at the time it aired.
What My First Million said
The creative genius behind Squatty Potty & Poo-Pourri reveals his marketing playbook · aired October 7, 2026 · hosted by Sam Parr and Shaan Puri
Why it works
The company taps into a market of viewers seeking wholesome content, leveraging crowdfunding to finance productions, which aligns with their audience's values.
Revenue and traction
Angel Studios is doing nearly $500 million in revenue with about 2 million subscribers paying approximately $13 monthly.
The playbook
Utilizes crowdfunding for project funding and engages audiences through innovative marketing strategies, including lengthy ad formats on YouTube.
Also mentioned
The studio has produced the series 'The Chosen,' which has garnered over 200 million viewers worldwide.
What My First Million said
3 businesses we think are about to blow up · aired October 5, 2026 · hosted by Sam Parr and Shaan Puri
Why it works
It taps into a market of consumers seeking family-friendly and values-driven entertainment, which is often underserved by mainstream media.
Revenue and traction
$450 million in annual recurring revenue (ARR).
Founding story
Started by a marketer frustrated with the lack of clean content and initially created a tool to filter existing movies before transitioning to producing original content.
The playbook
Engages its audience in the content selection process and maintains high standards for the projects it undertakes.
Also mentioned
Has a strong community of three million members who participate in voting on content.