Company case study · 8 podcast episodes
Indeed
Indeed is a job search platform that connects employers with job seekers, offering sponsored job postings that increase visibility in search results. It came up on 8 podcast episodes (The Side Hustle Show, Koerner Office) between August 21, 2025 and November 12, 2026.
At a glance
| Discussed on | 8 episodes: The Side Hustle Show, Koerner Office |
|---|---|
| First and latest | August 21, 2025 to November 12, 2026 |
| Revenue and traction | Employers only pay for results when sponsoring jobs, which can lead to a more cost-effective hiring process. |
| Category | Marketplace |
Figures and claims are as told on the episodes, summarized from the transcript. Check the date: they describe the company at the time it aired.
What The Side Hustle Show said
30 Ways to Make Extra Money for the Holidays (Greatest Hits) · aired November 12, 2026 · hosted by Nick Loper
Why it works
It matches employers with quality candidates quickly, saving time and reducing hiring stress.
Revenue and traction
Employers only pay for results when sponsoring jobs, which can lead to a more cost-effective hiring process.
The playbook
Focuses on targeted job sponsorship to connect with the right talent efficiently.
Also mentioned
Offers a $75 sponsored job credit to new users via referral programs.
What Koerner Office said
From DoorDash to $81K/M With This Overlooked Business - Ep. #332 · aired September 4, 2026 · hosted by Chris Koerner
Why it works
The platform connects employers with job seekers effectively, allowing businesses to find qualified candidates quickly.
The playbook
The business owner used Indeed to find qualified plumbers by posting sponsored job ads.
Also mentioned
The owner emphasizes the quality of leads generated through targeted job posts.
What The Side Hustle Show said
756: Your 15-Minute-a-Day Marketing Plan · aired August 24, 2026 · hosted by Nick Loper
Why it works
Indeed's sponsored jobs significantly enhance the visibility of job postings, which leads to faster and more effective hiring, particularly in a competitive recruiting landscape.
Revenue and traction
Sponsored jobs are reported to have a 95% higher likelihood of receiving qualified applicants compared to non-sponsored jobs.
The playbook
Indeed leverages search engine optimization to boost job visibility and provides a streamlined process for employers to connect with suitable candidates quickly.
Also mentioned
Indeed offers a $75 credit for sponsored job postings for listeners of the podcast.
What The Side Hustle Show said
743: $1,000 a Month with Simple Vibe-Coded Apps · aired June 11, 2026 · hosted by Nick Loper
Why it works
Indeed's model works effectively as it matches employers with the right candidates quickly and efficiently, allowing businesses to focus on interviewing rather than searching.
The playbook
Sponsored jobs on Indeed allow businesses to pay only for results, reducing the time and stress involved in the hiring process.
Also mentioned
Listeners of the podcast are offered a $75 credit for sponsoring a job on Indeed.
What The Side Hustle Show said
722: The Million Dollar Business in Your Backyard · aired February 9, 2026 · hosted by Nick Loper
Why it works
Indeed's sponsored jobs feature increases visibility for job postings, leading to a higher number of applications for employers.
Revenue and traction
Not mentioned in the transcript, but the platform likely generates revenue through job posting fees and sponsored listings.
The playbook
The use of sponsored job listings that guarantee increased visibility is a key tactic that drives user engagement and success for employers.
Also mentioned
Indeed offers promotional credits to new users, enhancing its appeal to businesses looking to hire.
What The Side Hustle Show said
Willpower 101: How to Strengthen This Critical Success Muscle (Greatest Hits) · aired January 12, 2026 · hosted by Nick Loper
Why it works
Indeed's model works due to its focus on results, allowing employers to pay only for the visibility and applications they receive, making hiring more effective and less risky.
The playbook
Indeed's strategy includes no monthly subscriptions or long-term contracts, which appeals to businesses looking for flexibility in their hiring process.
Also mentioned
Employers using sponsored jobs on Indeed receive an average of 45% more applications than those who do not.
What The Side Hustle Show said
694: Your Path to $1k+ Brand Deals, Even With a Small Audience · aired September 4, 2025 · hosted by Nick Loper
Why it works
It offers a flexible pricing model with no monthly subscriptions, allowing employers to pay only for results.
Revenue and traction
Offers a $75 sponsored job credit for new users, enhancing job visibility.
The playbook
Focuses on performance-based pricing, aligning its success with that of its clients.
Also mentioned
The platform is highlighted as a key resource for businesses looking to hire quickly.
What The Side Hustle Show said
692: $2500/mo with Online Directories · aired August 21, 2025 · hosted by Nick Loper
Why it works
The platform's effectiveness in matching job posts with relevant candidates leads to higher application rates, making it a preferred choice for employers.
Revenue and traction
Indeed generates revenue by charging for sponsored job listings, which increase visibility and application rates.
The playbook
Focuses on using sponsorships to boost job listing visibility and employs powerful matching algorithms to connect employers with suitable candidates.
Also mentioned
Indeed claims that sponsored jobs receive 45% more applications compared to standard listings.