Company case study
tubsdays.com
tubsdays.com is a directory that helps users find hotels with jacuzzis. It came up on Koerner Office, hosted by Chris Koerner, in the episode "The Most Hands-Off $150K Side Hustle Nobody Talks About - Ep. #346" (aired October 23, 2026).
At a glance
| Podcast | Koerner Office |
|---|---|
| Hosted by | Chris Koerner |
| Episode | The Most Hands-Off $150K Side Hustle Nobody Talks About - Ep. #346 |
| Aired | October 23, 2026 |
| Revenue and traction | Monetizes through affiliate links to booking services like Kayak. |
| Category | Marketplace |
Figures and claims are as told on the episode, summarized from the transcript. Check the date: they describe the company at the time it aired.
What the episode said
The Most Hands-Off $150K Side Hustle Nobody Talks About - Ep. #346 · aired October 23, 2026 · hosted by Chris Koerner
Why it works
Targets a specific niche within the hospitality industry, catering to a unique customer need.
The playbook
Focuses on SEO and user-friendly navigation to capture traffic from targeted keyword searches.
Also mentioned
The site gets a couple thousand monthly organic visitors, with 7,000 searches per month for the target keyword.
Why this works now (our analysis)
Most hotel booking platforms overlook the specific demand for leisure amenities like jacuzzis. Tubsdays.com capitalizes on this niche by using affiliate links to booking services such as Kayak. This targeted approach allows the site to generate revenue from users actively seeking hotels with jacuzzis. A potential risk for Tubsdays is the reliance on a limited number of affiliate partners, which could lead to revenue fluctuations if those partnerships change or if competition increases for similar listings.