Company case study · 2 podcast episodes
A J and Smart
A J and Smart is a design and consulting agency that helps companies with their product design and digital transformation, utilizing AI tools to enhance their processes. It came up on 2 podcast episodes (Startup Ideas Podcast) between October 20, 2025 and February 11, 2026.
At a glance
| Discussed on | 2 episodes: Startup Ideas Podcast |
|---|---|
| First and latest | October 20, 2025 to February 11, 2026 |
| Revenue and traction | The company successfully sold tickets for a retreat in Italy for $7,800 each, and previous in-person events charged up to $6,800 per ticket. |
| Category | Agency |
Figures and claims are as told on the episodes, summarized from the transcript. Check the date: they describe the company at the time it aired.
What Startup Ideas Podcast said
How I use AI Marketing and Claude Code to make $$ · aired February 11, 2026 · hosted by Greg Isenberg
Why it works
This business model is successful due to its emphasis on creating value through design and consulting, combined with a focus on using AI to improve efficiency.
The playbook
Key strategies include leveraging AI for marketing, automating processes, and focusing on promoting their services through various channels.
Also mentioned
Jonathan highlighted that his marketing activities are heavily reliant on AI, enabling faster and more efficient campaign execution.
What Startup Ideas Podcast said
The 2026 Anti-Trend That Will Make Millions · aired October 20, 2025 · hosted by Greg Isenberg
Why it works
By providing immersive and themed in-person events, A J and Smart differentiates itself from competitors that focus on digital products, creating a strong community connection.
Revenue and traction
The company successfully sold tickets for a retreat in Italy for $7,800 each, and previous in-person events charged up to $6,800 per ticket.
The playbook
Leverage unique locations and themes to create memorable experiences, and use direct outreach to gauge interest before committing to venues.
Also mentioned
The company rented an entire village in Italy to host a retreat, showcasing the lengths they go to create unique and appealing events for their customers.