Cutting Edge Firewood
Cutting Edge Firewood is a luxury firewood company that offers high-quality, hand-selected hardwoods for cooking and ambiance, emphasizing a premium experience.
Why It Works
The business successfully transformed a commoditized product into a luxury experience by focusing on quality, branding, and customer service.
Revenue & Traction
Grew to serve over 30,000 customers and received national media attention, but specific revenue figures are not mentioned.
Founding Story
Founded by Lee Roy Hyte in 2013 after years of frustration with the low-quality firewood market, which he viewed as an opportunity for disruption.
Business Playbook
Key strategies include offering premium products, exceptional customer service, and engaging branding. They also innovated local delivery methods to improve service speed.
Additional Information
The company has been recognized for its rapid growth and has appeared on platforms like Netflix and the Today Show.
Source
Podcast: The Side Hustle Show
Episode: 709: 10 Creative Side Hustles That Make Real Money - Part 9
Creation Date: November 27, 2025
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