Kinzer Coins
A business focused on educating and selling ancient coins, particularly to an American audience unfamiliar with the niche.
Why It Works
By targeting an audience that lacks information on ancient coins and providing educational content, Kinzer Coins fills a gap in the market, creating trust and engagement with potential buyers.
Revenue & Traction
Revenue is generated through sales of coins, a percentage fee on auction representation services, and potential earnings from a YouTube channel with over 40,000 subscribers.
Founding Story
Started as a side hustle after the founder, Dean Kinzer, went through his father's coin collection and recognized a lack of resources for learning about ancient coins.
Business Playbook
Key strategies include leveraging social media and podcasts to build an audience, providing educational content, and networking within the coin collecting community.
Additional Information
Kinzer Coins also offers auction representation services, which involves sourcing coins for clients who want to buy at auctions.
Source
Podcast: The Side Hustle Show
Episode: 668: How I Built an $80k/year Side Hustle in an Obscure Niche
Creation Date: April 21, 2025
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