The Data Supplier
A website that sells various types of lead lists for different industries.
Why It Works
It capitalizes on the demand for targeted lists in sales and marketing, allowing businesses to easily access potential customers.
Revenue & Traction
Within months, the business was generating 30,000 to 50,000 dollars a month.
Founding Story
The business was started by the speaker who identified a market opportunity after buying lists of realtors and loan officers.
Business Playbook
Utilized gray hat SEO techniques to rank for relevant keywords and employed cold emailing strategies to reach potential customers.
Why this works now
Most businesses assume lead generation is a cold outreach game, but The Data Supplier thrives on the precision of targeted lists. By leveraging LinkedIn Sales Navigator, the founder quickly identified and accessed specific real estate and loan officer leads. This approach led to revenue generation of $30,000 to $50,000 monthly within months. A significant risk lies in the dependency on data accuracy; inaccuracies in lead information can lead to high customer acquisition costs and potential reputational damage.
Additional Information
The business was a pivot from an earlier mortgage company and leveraged existing knowledge in lead generation.
Source
Podcast: Koerner Office
Episode: How I Cloned Two Stupid Simple Apps to Make $30M⏐Ep. #256
Creation Date: December 12, 2025
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