Company case study
The Welcome Conference
The Welcome Conference is a conference focused on the principles of unreasonable hospitality. It came up on My First Million, hosted by Sam Parr and Shaan Puri, in the episode "The Hospitality Principles That Build Billion-Dollar Startups" (aired September 30, 2025).
At a glance
| Podcast | My First Million |
|---|---|
| Hosted by | Sam Parr and Shaan Puri |
| Episode | The Hospitality Principles That Build Billion-Dollar Startups |
| Aired | September 30, 2025 |
| Category | Education |
Figures and claims are as told on the episode, summarized from the transcript. Check the date: they describe the company at the time it aired.
What the episode said
The Hospitality Principles That Build Billion-Dollar Startups · aired September 30, 2025 · hosted by Sam Parr and Shaan Puri
Why it works
It aims to share insights on exceptional service and hospitality practices across various industries.
The playbook
Creating engaging experiences that highlight the importance of hospitality in business.
Also mentioned
The conference is part of a broader initiative to promote excellence in service.
Why this works now (our analysis)
Most conference organizers focus on broad themes, but The Welcome Conference zeroes in on unreasonable hospitality, a niche that appeals to professionals in various service industries. By utilizing Eventbrite for ticket sales, the conference can tap into an existing audience of event-goers while streamlining registration. A significant risk for the business is the reliance on in-person attendance, which could be affected by economic downturns or public health concerns, limiting potential revenue streams.