Utah Appliance Rental - A rental business that profits by providing washers and dryers to renters without them needing to buy
Founded by Kyler Liston, Utah Appliance Rental is a business that rents out washers and dryers to people living in apartments that do not have in-unit laundry facilities. Kyler started this venture at just 23 years old, capitalizing on a market need he identified through personal experience and market research.
Why It Works
Utah Appliance Rental thrives due to its ability to meet a clear demand: many renters need convenient access to laundry facilities without the upfront cost and hassle of purchasing appliances. The model appeals to those who prefer the convenience of renting over dealing with laundromats or purchasing used machines that may break down.
Revenue & Traction
Kyler initially invested $30,000 in washers and dryers and has since scaled up to manage hundreds of units. The business has been a significant source of income for him, generating thousands monthly with minimal ongoing effort.
Founding Story
Kyler's entrepreneurial journey began after helping his grandparents manage their rental properties. He noticed a gap in the market where many apartments lacked washers and dryers. He tested the waters by posting ads on Facebook Marketplace, which led to a surge of interest and ultimately a successful business model.
Business Playbook
1. Create valuable content addressing the problem Utah Appliance Rental - A rental business that profits by providing washers and dryers to renters without them needing to buy solves. 2. Build an audience through consistent content creation and distribution. 3. Survey your audience to understand their specific needs and pain points. 4. Develop your product based on audience feedback and needs. 5. Pre-sell to your audience before full product development.
Additional Information
Kyler emphasizes the importance of customer communication, stating he doesn’t charge late fees unless customers ghost him. He also uses a stair climber dolly for easier installations and has found that people often prefer renting over purchasing due to convenience.
Source
Podcast: Koerner Office
Episode: How This 23-Year-Old Profits by Renting Out 200 Used Washers and Dryers. Ep. #102
Creation Date: March 4, 2025
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