Virtual Assistant Course by Abby Ashley
An online course teaching virtual assistant skills based on personal experiences.
Why It Works
The course was developed directly from audience demand, ensuring that it meets the needs of potential customers.
Revenue & Traction
She made $8,000 by pre-selling the course to her list of 1,000 subscribers at a lower introductory price.
Founding Story
Abby Ashley transitioned from being a virtual assistant to creating a course after discovering the demand through a podcast.
Business Playbook
Engaging with the audience to validate course ideas before fully developing them, thus minimizing risk.
Why this works now
Kajabi's course creation tools enable entrepreneurs like Abby Ashley to efficiently launch online educational content. Abby pre-sold her Virtual Assistant Course to her email list of 1,000 subscribers, generating $8,000 in initial revenue. The course's viability hinges on the demand revealed through Abby's podcast, which underscores the need for tailored virtual assistant training. A significant risk is the reliance on her existing subscriber base for sales; without continuous growth in audience engagement, future revenue may be limited.
Additional Information
The course was initially offered at a lower price point to encourage early sign-ups.
Source
Podcast: The Side Hustle Show
Episode: 682: Beating Side Hustle Burnout: 14 Strategies for Sustainable Success
Creation Date: July 14, 2025
Ideas worth reading next
Local Business Networking Events
This idea involves organizing local networking events for small businesses and entrepreneurs to connect, share resources, and collaborate. Events could include casual meetups, workshops, or themed gatherings.
Custom AI Training Programs
Developing tailored training programs for businesses to educate their teams on AI tools and applications relevant to their specific industry.
Trendspotting Workshops
Workshops designed to help individuals and businesses identify and capitalize on emerging trends in various industries. These sessions would teach participants how to recognize signs of impending popularity and market shifts.
More case studies
Hampton
A community for entrepreneurs with a revenue of at least three million, fostering a high-trust environment for collaboration and support.
Playmakers AI
A business that teaches people how to do AI consulting and implementation for small businesses.
Micro One
A data lab that focuses on training AI models using proprietary data from companies.