Business idea · Education

Affiliate Program for Course Promotion

Affiliate Program for Course Promotion is an affiliate program that allows individuals to earn commissions by referring new students to the sleep consultant course. It was pitched on The Side Hustle Show, hosted by Nick Loper, in the episode "$10k a Month Helping Babies and Toddlers Sleep (Greatest Hits)" (aired June 5, 2025).

At a glance

Affiliate Program for Course Promotion at a glance
PodcastThe Side Hustle Show
Hosted byNick Loper
Episode$10k a Month Helping Babies and Toddlers Sleep (Greatest Hits)
AiredJune 5, 2025
CategoryEducation
Real companies on the episodeThriveCart, Canva, Center for Pediatric Sleep Management, Shopify, Snoozefest, Showit

The problem it solves

Expanding the reach and visibility of the course can be challenging. An affiliate program incentivizes others to promote it, leveraging their networks.

How it makes money

Commission-based model where affiliates earn a percentage of each sale they generate.

Skills you need

Affiliate management skills, negotiation skills, and the ability to create promotional materials for affiliates.

The market, and why this works now

The rise of online learning platforms like Teachable enables course creators to implement affiliate programs efficiently. A practical first-revenue move could be to engage with the r/OnlineCourses subreddit to promote the affiliate opportunity, targeting users who are already interested in educational content. A key risk is the potential high customer acquisition cost, especially if affiliates do not convert leads effectively, leading to longer payback periods.

Our analysis, written after the episode. Not a quote from the show.

Real companies discussed on this episode

  • ThriveCart

    ThriveCart is a shopping cart platform that simplifies the checkout process for online businesses, allowing users to create one-page checkout forms.

  • Canva

    Canva is a graphic design platform that enables users to create visual content using templates and drag-and-drop features.

  • Center for Pediatric Sleep Management

    An online certification program that trains individuals to become sleep consultants, focusing on both the technical aspects of sleep consulting and business development.

  • Shopify

    Shopify is a commerce platform that allows businesses to create online stores and sell products. It provides various templates and AI tools to facilitate the sales process.

  • Snoozefest

    A sleep consulting business that helps parents with babies and toddlers sleep through the night.

  • Showit

    Showit is a website building platform that allows users to create customizable websites with a focus on visual design.

Where this idea came from

Podcast: The Side Hustle Show, hosted by Nick Loper

Episode: $10k a Month Helping Babies and Toddlers Sleep (Greatest Hits)

Aired:

Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.

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What to do next

  1. Listen to the episode. "$10k a Month Helping Babies and Toddlers Sleep (Greatest Hits)" on The Side Hustle Show
  2. Study a real company from the episode: ThriveCart
  3. Find an idea that fits your budget, hours and skills
  4. Compare it with a similar idea: Library Writing Workshops

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