Business idea · Education
Copy That Writing Course
Copy That Writing Course is a structured online course aimed at improving writing skills for professionals through simple, effective exercises. This platform not only teaches writing techniques but also provides feedback through community reviews. It was pitched on My First Million in the episode "Business as a sport, Surge AI, and Waymo vs. Robotaxi" (aired June 25, 2025).
At a glance
| Podcast | My First Million |
|---|---|
| Hosted by | Sam Parr and Shaan Puri |
| Episode | Business as a sport, Surge AI, and Waymo vs. Robotaxi |
| Aired | June 25, 2025 |
| Category | Education |
| Real companies on the episode | PatreonView, Handshake, Museum Hack, Grog, Moku, Surge AI |
The problem it solves
It helps individuals and teams enhance their written communication skills, which are essential in today's text-driven work environment, ultimately improving productivity and clarity in communication.
How it makes money
The business could use a subscription model for ongoing access to course materials, or offer a one-time payment for a complete course package, along with potential upsells for personalized coaching.
Skills you need
Skills needed include content creation, instructional design, knowledge of writing best practices, and the ability to create a user-friendly online platform.
The market, and why this works now
The rise of remote work has increased the demand for clear written communication, making a course like Copy That timely. Launching on platforms like LinkedIn Learning could generate initial revenue by tapping into their extensive user base of professionals seeking skill enhancement. A challenge to consider is the potential high customer acquisition cost, especially if relying on paid advertising in a competitive online education market.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- PatreonView
A research platform that documents cultural philanthropy by aggregating donor information from museums and other cultural institutions.
- Handshake
Initially a job board for recent college graduates, Handshake pivoted to providing services for data annotation roles.
- Museum Hack
A tour company that provides unconventional and engaging tours of museums, aimed at making art and history more accessible.
- Grog
An AI tool that involves chip-making.
- Moku
An AI-powered solution that automates the transfer of data from documents into PDFs.
- Surge AI
A data labeling company that provides services for AI development by employing a large workforce of data labelers.
Where this idea came from
Podcast: My First Million, hosted by Sam Parr and Shaan Puri
Episode: Business as a sport, Surge AI, and Waymo vs. Robotaxi
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.