Business idea · Media

Design Thinking Challenge Show

Design Thinking Challenge Show is a television show that invites teams of engineers and designers to solve design challenges, such as reimagining everyday objects, within a limited timeframe. It was pitched on My First Million, hosted by Sam Parr and Shaan Puri, in the episode "Are tariffs good or bad for founders?" (aired April 11, 2025).

At a glance

Design Thinking Challenge Show at a glance
PodcastMy First Million
Hosted bySam Parr and Shaan Puri
EpisodeAre tariffs good or bad for founders?
AiredApril 11, 2025
CategoryMedia
Real companies on the episodeMedieval Times

The problem it solves

This show addresses the lack of public awareness about design thinking and innovation processes, engaging audiences in creative problem-solving.

How it makes money

Revenue could be generated through advertising, sponsorships, and partnerships with educational institutions or design firms.

Skills you need

Skills in television production, content creation, and a strong understanding of design thinking methodologies are required.

The market, and why this works now

The rise of streaming platforms has created a demand for innovative content, making a design thinking challenge show feasible. Initial revenue could come from partnerships with design firms that may sponsor episodes showcasing their products or services. A significant risk involves the capital needed for high production quality, as creating engaging content that attracts viewers requires substantial investment in technology and talent.

Our analysis, written after the episode. Not a quote from the show.

Real companies discussed on this episode

  • Medieval Times

    A dinner theater franchise that features medieval-themed performances, including jousting and acting, while serving a pre-selected meal.

Where this idea came from

Podcast: My First Million, hosted by Sam Parr and Shaan Puri

Episode: Are tariffs good or bad for founders?

Aired:

Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.

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What to do next

  1. Listen to the episode. "Are tariffs good or bad for founders?" on My First Million
  2. Study a real company from the episode: Medieval Times
  3. Find an idea that fits your budget, hours and skills
  4. Compare it with a similar idea: Audience Connection Publishing

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