Business idea · Agency

Divorce Fund

Divorce Fund is a financial service that provides advances on alimony or legal settlements for individuals undergoing divorce, allowing them access to funds while their assets are tied up in legal proceedings. It was pitched on My First Million, hosted by Sam Parr and Shaan Puri, in the episode "Brainstorming $10M+ business ideas with Jess Mah" (aired May 2, 2025).

At a glance

Divorce Fund at a glance
PodcastMy First Million
Hosted bySam Parr and Shaan Puri
EpisodeBrainstorming $10M+ business ideas with Jess Mah
AiredMay 2, 2025
CategoryAgency
Real companies on the episodeHoly Health, Shop Genie, Cred Boost, Holy Hell, VET TEC, Vertical Agent as a Service

The problem it solves

Individuals in divorce proceedings often have assets that are inaccessible, creating financial strain during a challenging time. The Divorce Fund offers a solution to bridge this gap.

How it makes money

Interest-based loans or fees on the advances given, generating revenue through repayments once the legal proceedings are resolved.

Skills you need

Financial analysis, legal knowledge related to divorce proceedings, customer service, and risk assessment.

The market, and why this works now

The Divorce Fund leverages the rise of online legal platforms that streamline divorce processes, making it easier for individuals to access their legal rights and settlements. A concrete first-revenue move could involve advertising in local family law forums on Reddit, where users seek advice and share experiences related to divorce. A key risk to consider is the capital required for upfront funding, as advances may need to be provided before legal proceedings conclude, which can lead to significant cash flow challenges if settlements take longer than anticipated.

Our analysis, written after the episode. Not a quote from the show.

Real companies discussed on this episode

  • Holy Health

    A platform that connects chiropractors with clients, aiming to simplify the process of finding qualified practitioners.

  • Shop Genie

    A vertical SaaS company that provides CRM solutions tailored specifically for auto repair shops.

  • Cred Boost

    A business concept aimed at improving and boosting individuals' credit scores.

  • Holy Hell

    A proposed business idea aimed at helping small medical providers access insurance reimbursement through collective negotiation.

  • VET TEC

    A program designed to help U.S. military veterans find new job opportunities through education and training.

  • Vertical Agent as a Service

    A proposed service providing tailored AI agents for specific industries to automate tasks and improve efficiency.

Where this idea came from

Podcast: My First Million, hosted by Sam Parr and Shaan Puri

Episode: Brainstorming $10M+ business ideas with Jess Mah

Aired:

Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.

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What to do next

  1. Listen to the episode. "Brainstorming $10M+ business ideas with Jess Mah" on My First Million
  2. Study a real company from the episode: Holy Health
  3. Find an idea that fits your budget, hours and skills
  4. Compare it with a similar idea: AI Ghostwriting Service

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