Business idea · SaaS
Feature Prioritization Feedback Loop
Feature Prioritization Feedback Loop is a platform that collects user feedback on features and prioritizes product development based on customer needs, ensuring that software tools evolve with their user base. It was pitched on Koerner Office in the episode "You’re Doing Everything Except the One Thing That Works w/ Sam ⏐ Ep. #187" (aired June 25, 2025).
At a glance
| Podcast | Koerner Office |
|---|---|
| Hosted by | Chris Koerner |
| Episode | You’re Doing Everything Except the One Thing That Works w/ Sam ⏐ Ep. #187 |
| Aired | June 25, 2025 |
| Category | SaaS |
| Real companies on the episode | 72 Hour Sites, Replic, LaunchFast, Salesforce, Google Maps Optimization Business, Hummingbird Nectar Extender |
The problem it solves
This addresses the disconnect between software developers and users, ensuring that products are built with features that are genuinely needed and wanted by their users.
How it makes money
Subscription model for businesses using the platform to gather feedback and insights continuously.
Skills you need
Expertise in data analysis, software development, and user experience research is needed to effectively gather and interpret user feedback.
The market, and why this works now
User research tools like UserTesting have gained popularity as companies strive to align product features with customer needs. A practical first-revenue move involves promoting the platform within the Product Management Slack community, where professionals seek feedback and insights on feature prioritization. However, founders should be aware of the potential for high customer acquisition costs, especially in the early stages, as building brand trust and demonstrating value may require significant investment in marketing and outreach efforts.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- 72 Hour Sites
A web design agency that offers high-quality websites at affordable prices, focusing on conversion rate optimization.
- Replic
Replic is a tool for building customizable CRM solutions tailored to specific business needs.
- LaunchFast
LaunchFast offers a personal CRM template that can be customized by users with additional prompts.
- Salesforce
Salesforce is a leading customer relationship management (CRM) platform that offers a wide range of services and features.
- Google Maps Optimization Business
A service aimed at helping local businesses manage their online reviews and improve their visibility on Google Maps.
- Hummingbird Nectar Extender
A product designed to enhance hummingbird feeders by extending the life of nectar and preventing bacterial growth.
Where this idea came from
Podcast: Koerner Office, hosted by Chris Koerner
Episode: You’re Doing Everything Except the One Thing That Works w/ Sam ⏐ Ep. #187
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.