Business idea · Education
The Power of Observation Training
The Power of Observation Training is a training program designed to enhance individuals' observational skills in everyday interactions. It was pitched on My First Million in the episode "The Guy Behind 48 Laws of Power Shares His Rules for Founders" (aired August 28, 2025).
At a glance
| Podcast | My First Million |
|---|---|
| Hosted by | Sam Parr and Shaan Puri |
| Episode | The Guy Behind 48 Laws of Power Shares His Rules for Founders |
| Aired | August 28, 2025 |
| Category | Education |
| Real companies on the episode | HubSpot, American Apparel, Behav, The 48 Laws of Power, Oklahoma City Thunder |
The problem it solves
Many individuals are overly focused on their own thoughts and emotions, causing them to miss vital social cues. This training helps participants become more attuned to others, improving their social effectiveness.
How it makes money
Subscription-based access to training modules, with options for live workshops and personalized coaching.
Skills you need
Teaching experience, knowledge of human psychology, and strong communication skills.
The market, and why this works now
The rise of remote work has increased the demand for effective communication skills, making observation training relevant for professionals navigating virtual interactions. A first revenue move could involve offering workshops through platforms like Eventbrite, targeting corporate clients looking to enhance team dynamics and negotiation tactics. A potential risk is the high customer acquisition cost associated with marketing to businesses, which may require significant initial investment before achieving profitability.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- HubSpot
HubSpot is a customer relationship management (CRM) platform that provides tools for marketing, sales, customer service, and content management.
- American Apparel
A clothing manufacturer and retailer known for its stylish and basic apparel made in the USA.
- Behav
An email subscription tool designed to help businesses build and manage their email subscriber lists effectively.
- The 48 Laws of Power
A book that explores historical strategies of power and human behavior.
- Oklahoma City Thunder
A professional basketball team that competes in the NBA.
Where this idea came from
Podcast: My First Million, hosted by Sam Parr and Shaan Puri
Episode: The Guy Behind 48 Laws of Power Shares His Rules for Founders
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.