Chill Wagon Wellness
A wellness company based in Arizona offering sauna and cold plunge experiences at events and through private bookings.
Why It Works
The business model provides a comprehensive experience that attracts a diverse customer base beyond just sauna and cold plunge services.
Revenue & Traction
Generates $60,000 monthly revenue through private bookings and events at festivals and corporate jobs.
Founding Story
Founded by two 22-year-olds, Vincent and Brock, who capitalized on a unique wellness experience idea.
Business Playbook
Focuses on creating branded events, partnerships with local businesses, and extensive use of Facebook ads for lead generation.
Why this works now
Most wellness companies overlook the appeal of experiential services at events. Chill Wagon Wellness thrives by offering sauna and cold plunge experiences, capitalizing on the growing trend of wellness tourism. To generate initial revenue, founders Vincent and Brock utilized local festival partnerships to showcase their services, directly attracting attendees seeking unique wellness options. A significant risk lies in the high labor intensity of managing multiple wellness setups at events, which can strain operational capacity and increase costs during peak seasons.
Additional Information
Utilizes a custom trailer setup for mobile operations, allowing for flexibility and operational efficiency.
Source
Podcast: Koerner Office
Episode: Start This Simple Side Hustle Before Everyone Else Does⏐Ep. #216
Creation Date: September 1, 2025
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