Christmas Light Installation by Jeff Jorina
Jeff Jorina founded Christmas Lights by Design, a business focused on installing Christmas lights for homes and businesses during the holiday season.
Why It Works
The seasonal nature of the business allows for high earnings in a short timeframe, with minimal overhead since customers typically provide the lights.
Revenue & Traction
Jeff generates over $70,000 in sales annually, leveraging a simple business model with projects starting at $400.
Founding Story
Starting out of necessity after losing his corporate job, Jeff was inspired by a friend's suggestion to install Christmas lights. He began with basic equipment and quickly found a profitable niche.
Business Playbook
1. Identify a seasonal service that is in demand, like Christmas light installation. 2. Create basic marketing materials and contracts to formalize your service offering. 3. Network within your community to find potential clients through door-to-door outreach or local advertising. 4. Use social media to showcase your past installations and customer testimonials. 5. Consider offering additional seasonal services, like tree decorating, to diversify your income streams.
Additional Information
Jeff emphasizes the importance of building a solid reputation and utilizing word-of-mouth referrals, which can dramatically increase business during peak seasons.
Source
Podcast: The Side Hustle Show
Episode: 587: 10 Creative Side Hustles that Make Real Money - Part 6
Creation Date: March 4, 2025
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