Company case study
Georgia Austin's Freelance Writing
Georgia Austin's Freelance Writing is a freelance writing service that specializes in creating content for websites. It came up on The Side Hustle Show, hosted by Nick Loper, in the episode "671: 12 Big Ideas From 12 Years of The Side Hustle Show" (aired May 15, 2025).
At a glance
| Podcast | The Side Hustle Show |
|---|---|
| Hosted by | Nick Loper |
| Episode | 671: 12 Big Ideas From 12 Years of The Side Hustle Show |
| Aired | May 15, 2025 |
| Revenue and traction | Reportedly doing 90 grand a month through Fiverr for freelance writing. |
| Category | Agency |
Figures and claims are as told on the episode, summarized from the transcript. Check the date: they describe the company at the time it aired.
What the episode said
671: 12 Big Ideas From 12 Years of The Side Hustle Show · aired May 15, 2025 · hosted by Nick Loper
Why it works
By utilizing platforms like Fiverr, Georgia connects with clients already looking for writing services, thus reducing the struggle of building a client base from scratch.
The playbook
Using existing marketplaces to tap into a pre-existing audience of potential clients, making it easier to secure work.
Also mentioned
The success is attributed to the strategic decision to leverage platforms where demand is high.
Why this works now (our analysis)
Most freelance writers struggle to find clients, but Georgia Austin's success hinges on her use of Fiverr, a platform where demand for writing services is already established. By creating a profile that showcases her expertise, she taps into an audience actively seeking content. This strategy has reportedly generated $90,000 a month in revenue. A significant risk for her business is the dependency on Fiverr's algorithm and policies, which can change unpredictably and impact visibility and client acquisition.