Juice Fuel
Juice Fuel is a mobile fuel delivery service that provides fuel to personal vehicles, small businesses, and boats, aiming to eliminate the hassle of visiting gas stations.
Why It Works
The business taps into the growing trend of mobility services and convenience, particularly after COVID-19, by providing a service that customers need daily while also addressing a gap in the market for smaller fuel consumers.
Revenue & Traction
The average family spends about $5,000 annually on fuel delivery, with a pricing model that includes a monthly fee of $30 for two vehicles and a markup of 15-30 cents per gallon on the wholesale price of fuel.
Founding Story
Cory McDavid, the founder, was inspired to create Juice Fuel after his wife had a frustrating experience at a gas station with two small children. He recognized a lack of fuel delivery services for smaller consumers while managing a bulk liquids terminal.
Business Playbook
Key strategies include building customer trust through reliable service, utilizing an app for ease of fuel requests, and leveraging social media for brand awareness and customer engagement. They also focus on maintaining low overhead to maximize profit margins.
Additional Information
Juice Fuel launched in December 2022 and is looking to expand regionally and potentially franchise the concept. They are also exploring the addition of services for electric vehicle charging in the future.
Source
Podcast: Koerner Office
Episode: The Obvious $1M/Yr Subscription Business No One Talks About⏐Ep. #260
Creation Date: December 26, 2025
Ideas worth reading next
Mailbox Masonry Repair
A masonry business focused on repairing brick mailboxes, particularly in neighborhoods where such structures are common. This business capitalizes on small jobs that larger masonry companies often overlook.
Moonlight Commercial Cleaning
A commercial cleaning business that operates after hours, providing cleaning services to restaurants and bars. The company grew quickly by leveraging existing networks and social media for client acquisition.
Housekeeping Services for Assisted Living Facilities
Expanding cleaning services to include housekeeping for assisted living facilities, addressing a growing demand for reliable housekeeping in these environments.
More case studies
Andrew's Masonry Business
A business focused on repairing and rebuilding brick mailboxes in the Dallas-Fort Worth area.
David's Christmas Light Business
A seasonal service that installs Christmas lights for residential clients.
Derek's Plant Bingo
An event business that organizes bingo games where participants win plants.