Business idea · Education

Risk Perception Workshops

Risk Perception Workshops: Host workshops and seminars that focus on teaching individuals and organizations about risk perception, randomness, and decision-making in investments as influenced by the ideas of Nassim Nicholas Taleb. It was pitched on My First Million in the episode "Howard Marks: how I make money while you worry about a market crash" (aired July 15, 2026).

At a glance

Risk Perception Workshops at a glance
PodcastMy First Million
Hosted bySam Parr and Shaan Puri
EpisodeHoward Marks: how I make money while you worry about a market crash
AiredJuly 15, 2026
CategoryEducation

The problem it solves

Many investors misjudge risks and the role of randomness, leading to suboptimal investment strategies and emotional decision-making.

How it makes money

One-time purchase for tickets to workshops or corporate training sessions.

Skills you need

Public speaking, financial analysis, knowledge of behavioral economics, and workshop facilitation.

The market, and why this works now

Most investors underestimate the impact of randomness on their decision-making. The rise of behavioral finance principles in corporate training programs creates an opportunity to monetize risk perception workshops. Launching the first session through LinkedIn Events can attract professionals eager to improve their investment strategies. A challenge in the first year will be securing a consistent venue, as rental costs can fluctuate significantly based on location and availability, impacting overall profitability.

Our analysis, written after the episode. Not a quote from the show.

Where this idea came from

Podcast: My First Million, hosted by Sam Parr and Shaan Puri

Episode: Howard Marks: how I make money while you worry about a market crash

Aired:

Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.

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What to do next

  1. Listen to the episode. "Howard Marks: how I make money while you worry about a market crash" on My First Million
  2. Find an idea that fits your budget, hours and skills
  3. Compare it with a similar idea: Library Writing Workshops

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