Business idea · Education
Email Security Awareness Training
Email Security Awareness Training is an educational service that provides training for businesses on email security best practices, including how to recognize phishing attempts and other email scams. It was pitched on The Side Hustle Show in the episode "767: Listeners Share Their Scariest Entrepreneurial Moments" (aired October 29, 2026).
At a glance
| Podcast | The Side Hustle Show |
|---|---|
| Hosted by | Nick Loper |
| Episode | 767: Listeners Share Their Scariest Entrepreneurial Moments |
| Aired | October 29, 2026 |
| Category | Education |
| Real companies on the episode | My Memory File, Roadmap Money, Pinch of Yum, Love Me Like a Robot, Return My Time, Cody Smith's Pet Waste Removal |
The problem it solves
Businesses often fall victim to email scams due to a lack of awareness among employees, leading to security breaches and potential financial losses. This training would empower employees to recognize and avoid threats.
How it makes money
One-time training fees or subscription-based access to ongoing training materials and updates.
Skills you need
Knowledge of cybersecurity, training and facilitation skills, and experience in creating educational content.
The market, and why this works now
Corporate compliance officers in companies with over 100 employees often face challenges in addressing email security threats due to limited employee training. The recent implementation of the Cybersecurity Maturity Model Certification (CMMC) makes awareness training essential for compliance. A viable first-revenue move is to partner with cybersecurity forums like r/cybersecurity to offer introductory webinars on email security best practices. A potential constraint is the high customer acquisition cost (CAC) due to the need for extensive marketing efforts to reach the target audience effectively.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- My Memory File
A photo organizing business that initially created DVDs of stock photography for clients before the internet became prevalent.
- Roadmap Money
An entrepreneurial venture where Jacob Wade works as a freelance writer and content creator.
- Pinch of Yum
A food and recipe website that also manages a significant social media presence, particularly on Instagram.
- Love Me Like a Robot
An e-commerce business that sells products, specifically toys like putty and slime.
- Return My Time
A business focused on helping people reclaim their time through various strategies, possibly linked to productivity or time management.
- Cody Smith's Pet Waste Removal
A business that started as a rank and rent model but evolved into a service providing pet waste removal.
Where this idea came from
Podcast: The Side Hustle Show, hosted by Nick Loper
Episode: 767: Listeners Share Their Scariest Entrepreneurial Moments
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.