Business idea · Marketplace
Live Shopping Platform
Live Shopping Platform is a platform where sellers can go live and sell products directly to viewers in real time, facilitating interaction and immediate purchases. It was pitched on The Side Hustle Show, hosted by Nick Loper, in the episode "Etsy Printables: $10,000 a Month Selling Digital Products on Etsy (Greatest Hits)" (aired March 23, 2026).
At a glance
| Podcast | The Side Hustle Show |
|---|---|
| Hosted by | Nick Loper |
| Episode | Etsy Printables: $10,000 a Month Selling Digital Products on Etsy (Greatest Hits) |
| Aired | March 23, 2026 |
| Category | Marketplace |
| Real companies on the episode | Canva, Design Studio TETI, Rachel Jones' Etsy Printables, Digital Planners, AI Image Generators, Print on Demand Wedding Products |
The problem it solves
This platform addresses the challenge of sellers waiting for customers to discover their products either online or in-store, by providing a more dynamic and engaging shopping experience.
How it makes money
Commission-based revenue model where the platform takes a percentage of each sale made during live sessions.
Skills you need
Knowledge of e-commerce, live streaming technology, marketing strategies, and customer engagement.
The market, and why this works now
The rise of TikTok Shop has popularized live shopping, tapping into the behavior of consumers who enjoy engaging with brands in real time. A potential first-revenue move is to partner with niche Facebook groups focused on specific interests, offering exclusive live shopping events to group members. One constraint to consider is the initial capital required for technology development and marketing, as building a robust platform may demand significant upfront investment before generating consistent revenue.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- Canva
A graphic design platform that allows users to create social media graphics, presentations, posters, and other visual content using a drag-and-drop interface.
- Design Studio TETI
An Etsy shop known for selling high-quality printables, including planners and trackers.
- Rachel Jones' Etsy Printables
An Etsy shop focused on selling digital printables, including budgeting tools and wall art.
- Digital Planners
Digital products designed for planning and organization, often created by users who share their designs on social media platforms.
- AI Image Generators
Tools that use artificial intelligence to create images based on user prompts.
- Print on Demand Wedding Products
A service that allows individuals to create and sell customized wedding-related items without holding inventory.
Where this idea came from
Podcast: The Side Hustle Show, hosted by Nick Loper
Episode: Etsy Printables: $10,000 a Month Selling Digital Products on Etsy (Greatest Hits)
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.