Business idea · Agency
Pinterest Traffic Consulting
Pinterest Traffic Consulting is a consulting service that helps businesses and content creators optimize their Pinterest strategies to drive traffic and engagement. It was pitched on The Side Hustle Show, hosted by Nick Loper, in the episode "Growing an Online Business to $100k a Month (Greatest Hits)" (aired October 23, 2025).
At a glance
| Podcast | The Side Hustle Show |
|---|---|
| Hosted by | Nick Loper |
| Episode | Growing an Online Business to $100k a Month (Greatest Hits) |
| Aired | October 23, 2025 |
| Category | Agency |
| Real companies on the episode | Cricut, Mitt Mobile, Gusto, JenniferMaker.com, Shopify, Jennifer Maker |
The problem it solves
Many businesses are unaware of how to effectively utilize Pinterest as a traffic-driving tool and need guidance on strategy and best practices.
How it makes money
Consulting fees charged either hourly or per project, possibly supplemented with ongoing subscription services for continued support.
Skills you need
Expertise in Pinterest marketing, content creation, analytics, and client relationship management.
The market, and why this works now
Pinterest's recent algorithm changes prioritize idea pins, making visual storytelling vital for businesses seeking engagement. A practical first-revenue move involves promoting services in Pinterest-focused groups on Facebook, where many content creators seek advice. A potential risk is the reliance on Pinterest's platform, which can change its features and rules, impacting client strategies and revenue stability.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- Cricut
Cricut is a brand that produces cutting machines designed for crafting, allowing users to create intricate designs and projects.
- Mitt Mobile
Mitt Mobile is a mobile service provider that offers plans starting at $15 per month without contracts or hidden fees.
- Gusto
Gusto is an online payroll and benefits software designed for small businesses, offering services such as automatic payroll tax filing, health benefits, and 401k.
- JenniferMaker.com
JenniferMaker.com is a DIY and crafting website that provides tutorials, patterns, and resources for crafting projects, with a focus on using cutting machines like Cricut.
- Shopify
Shopify is a commerce platform that allows businesses to set up online stores and sell products, offering tools for design, marketing, and customer support.
- Jennifer Maker
Jennifer Maker is a creative brand focused on crafting, design, and tutorial content, particularly aimed at users of the Cricut crafting machine.
Where this idea came from
Podcast: The Side Hustle Show, hosted by Nick Loper
Episode: Growing an Online Business to $100k a Month (Greatest Hits)
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.