Business idea · SaaS
Prayer Before Posting
Prayer Before Posting is an app that requires users to engage in a prayer before they can access social media, promoting mindfulness and spiritual engagement. It was pitched on My First Million, hosted by Sam Parr and Shaan Puri, in the episode "Dumb iPhone Apps Are Making People Rich Again (Here’s how)" (aired February 24, 2026).
At a glance
| Podcast | My First Million |
|---|---|
| Hosted by | Sam Parr and Shaan Puri |
| Episode | Dumb iPhone Apps Are Making People Rich Again (Here’s how) |
| Aired | February 24, 2026 |
| Category | SaaS |
| Real companies on the episode | UOS (Entrepreneur Operating System), YouTube Strategy Agency, Push Scroll, Hampton, Puff Count, Five-O Scanner |
The problem it solves
This app tackles overuse of social media by encouraging users to take a moment for reflection and spiritual practice before engaging online.
How it makes money
Freemium model where basic features are free but premium content or additional prayers can be purchased.
Skills you need
App development, knowledge of spiritual practices, and marketing to reach the target audience effectively.
The market, and why this works now
The rise of mindfulness apps and the increasing consumer focus on mental health create an opportunity for Prayer Before Posting. To generate initial revenue, the app could partner with spiritual communities on platforms like Meetup, offering exclusive content and features to their members. A potential risk includes the challenge of user retention, as maintaining engagement may require consistent updates and new prayers, which can lead to higher development costs.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- UOS (Entrepreneur Operating System)
A framework for managing company operations and goals, often used by startups to streamline processes.
- YouTube Strategy Agency
An agency that helps large companies build their YouTube teams and develop effective content strategies.
- Push Scroll
An app that blocks access to social media until the user completes a set number of push-ups.
- Hampton
A company that operates using asynchronous systems to manage tasks and workflows, allowing flexibility for employees.
- Puff Count
An app designed to help users track their nicotine usage in order to quit vaping.
- Five-O Scanner
An iPhone app that allows users to listen to police scanner feeds.
Where this idea came from
Podcast: My First Million, hosted by Sam Parr and Shaan Puri
Episode: Dumb iPhone Apps Are Making People Rich Again (Here’s how)
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.