Business idea · SaaS

Subscription Audit App

Subscription Audit App is an application that analyzes users' subscription services, providing insights on spending patterns and suggesting areas to cut back or unsubscribe. It was pitched on My First Million, hosted by Sam Parr and Shaan Puri, in the episode "Asking Scott Galloway 10 Questions We’re Not Allowed To Ask (unfiltered)" (aired February 16, 2026).

At a glance

Subscription Audit App at a glance
PodcastMy First Million
Hosted bySam Parr and Shaan Puri
EpisodeAsking Scott Galloway 10 Questions We’re Not Allowed To Ask (unfiltered)
AiredFebruary 16, 2026
CategorySaaS
Real companies on the episodeHubSpot, Amazon, Simon Property Group, L2, Plum Jack, Uber

The problem it solves

This app helps users identify and eliminate unnecessary subscriptions, ultimately saving them money and promoting more conscious spending habits.

How it makes money

The business would function on a subscription basis, charging users a monthly fee for ongoing access to the app's analytics and recommendations.

Skills you need

Essential skills include software development, data analytics, user interface design, and knowledge of personal finance.

The market, and why this works now

The rise of personal finance management apps has created a market receptive to tools that help users manage subscriptions. The first revenue move could be targeting communities on Reddit, such as r/personalfinance, where users frequently discuss budgeting and subscription management. A significant risk for this app is the customer acquisition cost, which may be high due to competition with established financial tools and the challenge of convincing users to pay for another subscription service.

Our analysis, written after the episode. Not a quote from the show.

Real companies discussed on this episode

  • HubSpot

    A customer platform that provides businesses with access to data and insights necessary for growth.

  • Amazon

    An e-commerce platform that offers a wide range of products and services, including subscriptions like Amazon Prime.

  • Simon Property Group

    A real estate investment trust that owns and operates shopping malls and outlet centers.

  • L2

    A digital benchmarking firm that provides analytics on brand performance.

  • Plum Jack

    A winery owned by Governor Gavin Newsom.

  • Uber

    A ride-hailing service that allows users to book rides through a mobile app and offers food delivery via Uber Eats.

Where this idea came from

Podcast: My First Million, hosted by Sam Parr and Shaan Puri

Episode: Asking Scott Galloway 10 Questions We’re Not Allowed To Ask (unfiltered)

Aired:

Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.

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What to do next

  1. Listen to the episode. "Asking Scott Galloway 10 Questions We’re Not Allowed To Ask (unfiltered)" on My First Million
  2. Study a real company from the episode: HubSpot
  3. Find an idea that fits your budget, hours and skills
  4. Compare it with a similar idea: AI-Driven Drug Development

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