Company case study
Pasha
Pasha is a robotics company that develops cooking robots for homes, aiming to provide a private chef experience by utilizing AI and computer vision technology. It came up on My First Million, hosted by Sam Parr and Shaan Puri, in the episode "3 strangers showed us how they made $8M, $10M, & $40M/year" (aired August 17, 2026).
At a glance
| Podcast | My First Million |
|---|---|
| Hosted by | Sam Parr and Shaan Puri |
| Episode | 3 strangers showed us how they made $8M, $10M, & $40M/year |
| Aired | August 17, 2026 |
| Revenue and traction | Pasha has raised $8 million in funding and reported $2 million in bookings last month, indicating strong demand for their product. |
| Category | E-commerce |
Figures and claims are as told on the episode, summarized from the transcript. Check the date: they describe the company at the time it aired.
What the episode said
3 strangers showed us how they made $8M, $10M, & $40M/year · aired August 17, 2026 · hosted by Sam Parr and Shaan Puri
Why it works
Pasha addresses the common pain points of cooking at home, such as time consumption and meal freshness, making it appealing to busy consumers who prefer convenience without sacrificing quality.
Founding story
The company was started out of the founder's parents' ground floor in India and was formalized about five years ago. The founder has learned everything about building a business through Pasha.
The playbook
Pasha relies on organic word-of-mouth marketing and user-generated content, as satisfied customers often share their experiences on social media, leading to increased visibility and demand.
Also mentioned
Pasha currently has about 1,000 units shipped and a pre-order waitlist, with plans to scale manufacturing to meet demand.