Company case study
ListGuy.com
ListGuy.com is a company that sells lists of various professionals across multiple industries. It came up on Koerner Office, hosted by Chris Koerner, in the episode "How I Cloned Two Stupid Simple Apps to Make $30M⏐Ep. #256" (aired December 12, 2025).
At a glance
| Podcast | Koerner Office |
|---|---|
| Hosted by | Chris Koerner |
| Episode | How I Cloned Two Stupid Simple Apps to Make $30M⏐Ep. #256 |
| Aired | December 12, 2025 |
| Category | E-commerce |
Figures and claims are as told on the episode, summarized from the transcript. Check the date: they describe the company at the time it aired.
What the episode said
How I Cloned Two Stupid Simple Apps to Make $30M⏐Ep. #256 · aired December 12, 2025 · hosted by Chris Koerner
Why it works
Addresses the need for businesses to acquire leads in a cost-effective manner.
Founding story
The speaker discovered this business for sale while looking for similar opportunities to replicate.
The playbook
The business model revolves around selling lists of contacts to other businesses, which can be reused multiple times.
Also mentioned
The speaker was interested in acquiring this business but ultimately decided to create a similar one.
Why this works now (our analysis)
Marketing agencies with less than 20 employees need reliable access to targeted lead lists to drive client acquisition. ListGuy.com leverages data scraping techniques to compile lists of professionals across various industries, providing timely and relevant leads. The founder could initiate revenue by targeting niche subreddits like r/digital_marketing to promote their offerings directly to potential buyers. A notable constraint is the need for ongoing data compliance with privacy regulations, which can complicate list maintenance and increase operational costs.