Business idea · Marketplace
Live Selling Marketplace
Live Selling Marketplace is an online platform for live selling events where sellers can auction items in real-time, allowing buyers to bid on products directly during live streams. It was pitched on Koerner Office, hosted by Chris Koerner, in the episode "He Copied My Episode With $70. Now He Does $15K/Month - Ep. #351" (aired November 10, 2026).
At a glance
| Podcast | Koerner Office |
|---|---|
| Hosted by | Chris Koerner |
| Episode | He Copied My Episode With $70. Now He Does $15K/Month - Ep. #351 |
| Aired | November 10, 2026 |
| Category | Marketplace |
| Real companies on the episode | eBay, TikTok Live, Facebook Marketplace, Cocoa Deals, Mindy's Book Reselling, Public Surplus |
The problem it solves
Traditional e-commerce lacks the engagement and excitement of live interactions, which can lead to higher sales and better customer experiences.
How it makes money
Transaction fees on sales, subscription fees for sellers to access premium features, or ad revenue from brands featured in live shows.
Skills you need
Digital marketing, platform development, and customer engagement strategies.
The market, and why this works now
Shopify's new integration for live selling events provides a robust framework for this marketplace. Initial revenue can be generated by targeting sellers through r/ecommerce, where niche vendors seek innovative sales channels. A significant constraint in the first year will be managing customer acquisition costs (CAC) due to the need for extensive marketing to attract both sellers and buyers to the platform.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- eBay
An online auction and shopping website where people buy and sell new and used items.
- TikTok Live
A live streaming feature within the TikTok platform that allows users to sell products directly to viewers in real-time.
- Facebook Marketplace
An online platform for individuals to buy and sell goods locally.
- Cocoa Deals
A reselling business that utilizes TikTok for selling various items, including food and other products.
- Mindy's Book Reselling
A business model where individuals buy pallets of books at low prices and resell them for a profit.
- Public Surplus
An online auction platform where government agencies sell surplus items, including technology and equipment.
Where this idea came from
Podcast: Koerner Office, hosted by Chris Koerner
Episode: He Copied My Episode With $70. Now He Does $15K/Month - Ep. #351
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.