Business idea · E-commerce
Liquidation Auction Reselling
Liquidation Auction Reselling: This business focuses on buying liquidation pallets from stores like Target or Costco and reselling the items individually at a markup on platforms such as Facebook Marketplace or eBay. It was pitched on Koerner Office in the episode "This Is the Beginner Hustle You’ve Been Waiting For w/ Shannon Jean⏐ Ep. #199" (aired July 23, 2025).
At a glance
| Podcast | Koerner Office |
|---|---|
| Hosted by | Chris Koerner |
| Episode | This Is the Beginner Hustle You’ve Been Waiting For w/ Shannon Jean⏐ Ep. #199 |
| Aired | July 23, 2025 |
| Category | E-commerce |
| Real companies on the episode | Costco, Walker Edison, My Modern South, GovDeals, Beehive, Facebook Marketplace |
The problem it solves
It provides a cost-effective way for consumers to purchase brand-new items at a lower price, while also helping retailers to clear out inventory.
How it makes money
Profit from the resale of purchased liquidation items, typically through one-time sales.
Skills you need
Market research skills, negotiation skills, understanding of e-commerce platforms, and basic logistics management.
The market, and why this works now
The rise of e-commerce platforms like eBay and Facebook Marketplace has made it easier to sell individual items from liquidation pallets. A good first-revenue move is to join the r/liquidation subreddit, where members often share tips and can help identify potential buyers. One significant risk is the upfront capital needed to purchase liquidation pallets, which can range from a few hundred to several thousand dollars, depending on the size and quality of the items.
Our analysis, written after the episode. Not a quote from the show.
Real companies discussed on this episode
- Costco
A membership-only warehouse club that provides a wide selection of merchandise, including groceries, electronics, and household goods, often at discounted prices.
- Walker Edison
A company specializing in flat-pack furniture that sells directly to consumers and through other retailers like Wayfair and Walmart.
- My Modern South
A business that facilitated the purchase and resale of IKEA furniture to customers in areas without an IKEA store.
- GovDeals
An online auction platform for government surplus items, including various goods and materials.
- Beehive
A newsletter platform designed to help users create and manage newsletters effectively, built by the founders of Morning Brew.
- Facebook Marketplace
A platform that allows users to buy and sell items locally through a user-friendly interface.
Where this idea came from
Podcast: Koerner Office, hosted by Chris Koerner
Episode: This Is the Beginner Hustle You’ve Been Waiting For w/ Shannon Jean⏐ Ep. #199
Aired:
Summarized from the episode transcript. The show does not say which speaker raised each idea, so we credit the show, not a person.