Episode 763: 763: He Makes $3,000 a Year Every Time He Gives a Restaurant a Free Chalkboard (And He’s Done it 200+ Times)
10 business ideas · 5 case studies · Aired
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Chalkboard Advertising
This business involves placing chalkboards or whiteboards in high-foot-traffic restaurants for free, while selling advertising space at the bottom to local businesses. The boards allow restaurants to display daily specials and provide a platform for local advertisers to reach potential customers.
The business operates on a subscription model, charging advertisers a monthly fee for their ads placed on the chalkboards, with discounts for annual prepayment.Community Board Advertising
A business that sets up advertising boards in high-foot-traffic locations such as restaurants and entertainment venues, allowing local businesses to promote their services directly to consumers.
The business operates on a subscription model, charging advertisers a fee for regular placements on the boards, with the potential for additional revenue from services like direct mail campaigns.Direct Mail Marketing Services
A service that creates and distributes direct mail marketing campaigns for local businesses, utilizing existing customer data to target specific demographics.
Revenue can be generated through package pricing for campaign creation and distribution, along with optional add-ons for design and strategy consultation.Community Engagement Advertising
This business provides a service that connects local businesses with community spaces like restaurants, gyms, and event venues by offering advertising opportunities on visible boards for free.
The revenue comes from monthly fees charged to advertisers, with options for long-term commitments at discounted rates, creating a reliable stream of income.Sponsorship Boards for Restaurants
The concept involves giving restaurants free chalkboards that they can use to promote specials, while simultaneously selling ad spaces to local businesses. This creates a win-win scenario for both the restaurants and the advertisers.
Revenue is generated through monthly subscription fees from advertisers, which can be discounted for upfront annual payments, ensuring a steady cash flow for the business.Local Business Promotion Boards
This business model focuses on placing promotional boards in restaurants, allowing them to advertise their daily specials while local businesses can buy ad space for promotion.
The business makes money through subscription fees from advertisers, with a potential increase in revenue by offering tiered pricing for multiple boards or long-term contracts.Dynamic Chalkboard Marketing
This concept revolves around providing chalkboards to restaurants that serve as platforms for local advertising and daily specials, creating an interactive marketing tool for both parties.
The business primarily operates on a subscription model, where advertisers pay a monthly fee for their ads displayed on the boards, with discounts for annual payments to enhance customer retention.Automated Payroll and Benefits Software
An online platform that automates payroll processing and benefits management for small businesses, simplifying administrative tasks and reducing errors.
The business would operate on a subscription basis, charging monthly fees based on the number of employees or payroll cycles processed.AI-Powered Venue Finder
A tool that utilizes AI to identify and recommend high-traffic venues for advertising placements, streamlining the process for marketers and advertisers.
Revenue could be generated through a subscription service for advertising agencies or a pay-per-use model for individual marketers seeking venue insights.Remote Marketing Consultancy
A consultancy service that provides marketing advice to small businesses, helping them enhance their visibility and customer engagement through various channels.
The consultancy can charge clients on a retainer basis or per project, offering services like email marketing, social media strategy, and promotional materials design.Case Studies from this Episode
Rachel and Dalton's Group
A community group focused on side hustles, particularly those related to advertising and marketing.
Not mentioned in the transcript.
Community Boards
A side hustle focused on placing advertising boards in high-traffic locations to generate income.
Advertisers pay around $350 for a board, and there are multiple revenue streams including postcards and other advertising options.
Gusto
Gusto is an online payroll and benefits software designed for small businesses.
Not mentioned in the transcript.
Shopify
Shopify is an e-commerce platform that allows businesses to create and manage online stores.
Not mentioned in the transcript.
Megan's Daily Dish
A business that provides chalkboards or white erase boards for restaurants to display daily specials and promotions.
$3,000 per board per year, with potential sponsorship spots sold at $50 per month, totaling $600 per year per advertiser.
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